Every so often, there is new and updated list of the top 10 best infomercials, 10 best infomercial products, 10 worst infomercials or top 10 selling infomercials of all time. The best thing about all of these lists is that since most DR companies are privately held- most of the info and data is culled...Read More
What is the real deal about the state of the direct response TV industry and infomercials. Some people have claimed that the infomercial is a dead or dying format but check out the stats from Koeppel Direct and see for yourself. Some good info about infomercials by the numbers. Another Great Blog Post from Launch...Read More