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who should I use in my infomercial
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Launch DRTV Partner and Creative Director, Drew Plotkin,  discusses the use of celebrities in infomercials as part of a panel discussion held at the Dial 800 Pre-Show Intensive at Response Expo in San Diego in 2012. Drew joins Shark Tank’s Kevin Harrington as they discuss when to use a celebrity infomercials, best practices and some...
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